Marketing & Student Engagement Specialist Job at University of South Asia

Marketing & Student Engagement Specialist Job at University of South Asia

πŸš€Hiring Now: Marketing & Student Engagement Specialist (AI-Enabled)
πŸ“ Location: University of South Asia – Cantt Campus, Lahore
πŸ•’ Full-time | On-site | Immediate Start
πŸ’Έ Competitive salary based on experience and potential.

πŸ’‘ About the Role: 
Love marketing? Live on social? Obsessed with AI? Here’s your chance to turn your passion into purpose. At the University of South Asia – Cantt Campus, we’re not hiring a traditional marketer. We’re looking for someone bold. Curious. Creative. Someone who can learn fast, experiment loudly, and teach from real work.

πŸ‘©‍πŸ’» The Role: Marketing & Student Engagement Specialist You’ll: 
• Lead campus buzz – work with clubs and societies to plan, promote, and amplify events 
• Run real campaigns – from strategy to execution, all powered by AI tools like ChatGPT, Canva, Gamma & more
• Create. Apply. Teach. – what you do on campus, you’ll turn into courses and workshops for the world.

This isn’t just a job. It’s your marketing studio, AI lab, and classroom—all in one. So if you love storytelling, strategy, and being way ahead of the curve, this is your stage. 

🎯 Key Responsibilities:
• Lead Campus Marketing: Plan and execute on-campus marketing campaigns as per schedule decided to promote university events, culture, and academic programs. 
• Club & Society Coordination: Work closely with student-led clubs to plan activity calendars, support execution, and amplify reach. 
• AI-Powered Content Creation: Use tools like ChatGPT, Canva, CapCut, Gamma, and Notion to create content, designs, strategies, and workflows. 
• Social Media Management: Craft and manage content across Instagram, TikTok, LinkedIn, Facebook, and YouTube. 
• Teach What You Learn: Help co-design and co-teach short courses/workshops on AI marketing tools for the public and diploma students. 
• Documentation & Case Building: Maintain records of campaigns and tools used to convert into reusable case studies and teaching content. 
• Team Collaboration: Coordinate with academic staff, admissions, and creative teams for unified messaging. 

πŸŽ“ What We’re Looking For:
• Master’s degree in Marketing, Digital Media, Communication, or related field. 
• Experience with student societies, event marketing, or social media management. 
• Familiarity or interest in AI tools for marketing (training will be provided). 
• Excellent communication, creative thinking, and coordination skills. 
• Passion for learning and teaching—this role grows into a course co-instructor.

πŸ“© Application Process: 
Submit your resume and a short video (max 60 seconds) introducing yourself and why you're excited about this role. 
Bonus: Share a link to a project, campaign, or page you’ve worked on. 
Apply now on LinkedIn or send your application to: hr@usa.edu.pk
Subject: Marketing & Engagement Specialist – Cantt Campus.
 

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